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Writer's pictureVijaya Vardhan Rao

Luxury Real Estate in India: A Closer Look


Luxury Real Estate In India

India's real estate market has witnessed a remarkable surge in luxury projects catering to the growing aspirations of high-net-worth individuals. From plush residences to iconic commercial spaces, the country's urban landscape is being reshaped by a wave of ultra-luxurious properties.


Prominent Luxury Projects and Their Unique Features


Some of the most prominent luxury projects in India include:


Sunteck Realty's Ultra-Luxury Project in South Mumbai

Sunteck Realty is set to redefine opulence in South Mumbai with an ultra-luxury project featuring homes priced above Rs 50 crore. The project promises to offer a unique and exclusive living experience.


Prestige Ocean Towers in Marine Lines, Mumbai

Bengaluru-based Prestige Estates plans to launch Prestige Ocean Towers in Marine Lines, offering residences at around Rs 20 crore each. The project aims to elevate luxury living standards.


K Raheja Corp Homes' Ultra-Luxury Projects in Juhu, Mumbai

K Raheja Corp Homes, led by developer Chandru Raheja, is making waves with two ultra-luxury residential projects in the star-studded Juhu area of Mumbai. Prices for these projects range from Rs 15 crore to Rs 30 crore.


Rajapushpa Aurelia in Tellapur, Hyderabad

Rajapushpa Properties is launching Rajapushpa Aurelia, a luxury residential project in Tellapur, Hyderabad. The development includes premium 2, 3, & 4 BHK apartments, covering 12,739,679 sq ft with an estimated cost of 5,732 INR-Crore, featuring modern amenities and landscapes.


Manglam Rambagh in Jaipur

Manglam Group, a real estate developer, is set to invest Rs 200 crore in its forthcoming luxury residential project, Manglam Rambagh, located in Jaipur. The project features 114 flats across six floors, including 3 or 4 BHK units and 5 or 6 BHK penthouses, with generous dimensions ranging from 2370 sq ft to 6120 sq ft.


Amayah by Aranayam in Goa

Aranayam has come up with exclusive limited edition villas and homes in Goa. Their first project, Amayah, is a unique eco-friendly building certified by the Indian Green Building Council. Situated in the peaceful Assagao, Amayah features 10 villas, each with 4 bedrooms and a total area of 25,700 sqft.


Target Buyers and Investment Potential


Luxury homes in India are targeted towards affluent and influential individuals, such as high-net-worth individuals (HNIs) and the growing aspirational class. These buyers are driven by status, exclusivity, and lifestyle, seeking homes that offer a unique and exclusive experience.The luxury real estate market in India has significant investment potential. According to Anarock's report, a whopping 18% of total units sold in the top seven cities in 2022 fall into the luxury category, up significantly from the 7% reported in 2019. In present year, there has been a remarkable upswing, as the count of ultra-luxury residences sold in the top seven cities (as of November 30, 2023) has surged to nearly 4.5 times the statistics recorded in 2022. In terms of monetary value, this leap is equally striking, registering at 3.5 times the figures observed in 2022. Traditional mansions are out of reach for many, prompting the well-off to pivot towards plush apartments and upscale flats, chasing a life of luxury and top-notch amenities.


Conclusion


The luxury real estate market in India is experiencing a remarkable transformation, with a surge in ultra-luxurious properties catering to the growing aspirations of high-net-worth individuals. Prominent luxury projects like Sunteck Realty's South Mumbai project, Prestige Ocean Towers in Marine Lines, and K Raheja Corp Homes' Juhu projects are redefining luxury living standards.The target buyers for these projects are affluent and influential individuals seeking a unique and exclusive lifestyle. With a significant increase in luxury unit sales and monetary value, the luxury real estate market in India holds immense investment potential.


Disclaimer: This article is for informational purposes only and should not be considered financial advice. Please consult with a qualified financial professional before making any investment decisions. The content of the above article is based on references, learnings and interpretations. Invest Corners does not guarantee the accuracy of the information provided.


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